Selected Works
A Gallery of Brands Finding their Voice
Explore my curation of strategic digital experiences, where each pixel is intentional, each curve is considered, and each outcome is designed to convert hihg-end clientel
Graphic Design Portfolio
The Goal
Design a polished portfolio that showcases the designer’s work in a way that feels intentional, visually engaging, and aligned with a high-end creative brand.
Direction
Focused on clean structure, strong visual hierarchy, and strategic spacing to highlight projects without overwhelming the viewer—allowing the work to speak for itself.
The Results
The final site presents the designer as refined and professional, making it easier for potential clients to trust her work and confidently reach out for services.
Nomad Electric
The Goal
Create a high-end, trust-driven website that positions Nomad Electric as a premium contractor for both residential and commercial clients—while standing out in a price-driven local market.
Direction
Focused on strong visual contrast, structured service pages, and clear messaging that emphasizes quality, reliability, and professionalism over low-cost competition.
The Results
The redesign increased quote requests by 35%, improved average on-site engagement by 42%, and built local brand credibility through professional visual consistency.
Men Can Clean Too
The Goal
Build a bold, modern website that challenges industry stereotypes while positioning the brand as a reliable, approachable, and professional cleaning service.
Direction
Used strong typography, clean layouts, and confident messaging to create a balance between personality and trust—making the brand memorable without losing credibility.
The Results
The website gives the business a distinct identity, improves clarity for potential clients, and creates a stronger first impression that supports consistent bookings.